The same supermarkets have same fruit shelves. Why do some fruits buy particularly well, and some people feel that no one buys them? In addition to personal factors, a large part of the fruit display shelf factor is inside. A good fruit display can highlight the characteristics of the fruit, enhance the appeal of the fruit, stimulate the desire to buy, and thus increase sales.
Heda shelf talks about the three essentials of fruit shelf display:
1. T-shaped display
This is the main form of display in the promotion area. The display surface that customers can see in the promotion area is T-shaped, and the height of the fruit is higher than the height of the table is at least 40-45cm;
2. To prevent vacant waste
The line of sight of the person is most sensitive to the area below the eye to the chest. The goods in this area must be fully utilized and cannot be vacant waste. This is the optimal column area;
3. The importance of softness
yellow, orange, orange fruit should be displayed near the channel, and it is easier to attract customers.
